TY  - GEN
T1  - New marketing strategies : evolving flexible processes to fit market circumstances
A1  - Chaston, Ian.
LA  - English
PP  - London
PB  - Thousand Oaks, Calif. : Sage Publications
YR  - 1999
UL  - https://colectivo.uloyola.es/Record/ELB130616
OP  - 199
CN  - HF5415.13 .C513 1999
SN  - 9780857029591
KW  - Marketing : Management.
KW  - Libros electrónicos.
ER  -