TY - GEN T1 - Understanding audiences : theory and method A1 - Ruddock, Andy. LA - English PP - London ; Thousand Oaks Calif. PB - SAGE YR - 2001 UL - https://colectivo.uloyola.es/Record/ELB131281 OP - 201 CN - P96.A83 R83 2001 SN - 9781412933346 KW - Mass media : Audiences. KW - Mass media : Influence. KW - Electronic books. ER -