TY  - GEN
T1  - Creativity and advertising : affect, events and process
A1  - McStay, Andrew, 1975-
LA  - English
PP  - Abingdon, Oxon
PB  - Routledge
YR  - 2013
UL  - https://colectivo.uloyola.es/Record/ELB131640
OP  - 173
CN  - HF5821 .M37 2013
SN  - 9781135045319
KW  - Advertising.
KW  - Creative ability.
KW  - Electronic books.
ER  -