TY  - GEN
T1  - Marketing and the common good : essays from Notre Dame on societal impact
A2  - Murphy, Patrick E., 1948-
A2  - Sherry, John F., Jr.
LA  - English
PP  - Oxfordshire, England ; New York
PB  - Routledge
YR  - 2014
UL  - https://colectivo.uloyola.es/Record/ELB131953
OP  - 328
CN  - HF5415 .M2186 2014
SN  - 9781134091072
KW  - Marketing : Moral and ethical aspects.
KW  - Social marketing.
KW  - Electronic books.
ER  -