Media management and economics research in a transmedia environment : papers from the 2012 broadcast education association research symposium - Albarran, Alan B. (New York ; Oxfordshire, England : Routledge, 2013)
Includes bibliographical references at the end of each chapters and index.
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Electronic reproduction. Santa Fe, Arg.: elibro, 2020. Available via World Wide Web. Access may be limited to eLibro affiliated libraries.
Keywords: Mass media -- Management -- Congresses; Mass media -- Economic aspects -- Congresses; Convergence (Telecommunication) -- Congresses; Electronic books