TY  - GEN
T1  - Perspectives on international marketing-- re-issued
T2  - Routledge library editions. International business ;
A2  - Paliwoda, Stanley J.
LA  - English
PP  - London
PB  - Routledge
YR  - 2013
UL  - https://colectivo.uloyola.es/Record/ELB133391
OP  - 374
NO  - First published in 1991 as "New perspectives on international marketing".
CN  - HF1416 .P47 2013
SN  - 9780203077160
KW  - Export marketing : Case studies.
KW  - Marketing : China : Case studies.
KW  - Marketing : Japan : Case studies.
KW  - International business enterprises : Case studies.
KW  - Electronic books.
ER  -