Bollywood and globalization : the global power of popular Hindi cinema /
"The field of Bollywood studies has remained predominantly critical, theoretical and historical in focus. This book brings together qualitative and quantitative approaches to tackle empirical questions focusing on the relationship between soft power, hybridity, cinematic texts, and audiences. A...
| Otros autores: | , |
|---|---|
| Formato: | eBook |
| Idioma: | English |
| Fecha de publicación: |
New York :
Routledge,
2013.
|
| Series: | Routledge contemporary South Asia series ;
63 |
| Materias: | |
| Acceso en línea: | https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=135141 |
Tabla de Contenidos:
- pt. I. Transcultural contexts and soft power
- pt. II. Cinematic content and soft power
- pt. III. Cinematic soft power and audiences.