TY  - GEN
T1  - The Sage handbook of advertising
A2  - Tellis, Gerard J., 1950-
A2  - Ambler, Tim.
LA  - English
PP  - Los Angeles
PB  - Sage Publications
YR  - 2007
UL  - https://colectivo.uloyola.es/Record/ELB135434
OP  - 491
CN  - HF5823 .S17 2007
SN  - 9781446265901
KW  - Advertising.
KW  - Advertising : Handbooks, manuals, etc.
KW  - Electronic books.
ER  -