TY - GEN T1 - Social marketing casebook A1 - French, Jeff, A2 - Reynolds, Lucy, A2 - Merritt, Rowena, LA - English PP - Los Angeles ; London PB - SAGE YR - 2011 UL - https://colectivo.uloyola.es/Record/ELB136462 OP - 281 CN - HF5414 .F73 2011 SN - 9781446253946 KW - Social marketing : Case studies. KW - Electronic books. ER -