TY - GEN T1 - Gender, culture, and consumer behavior A2 - Otnes, Cele. A2 - Tuncay-Zayer, Linda. LA - English PP - New York ; London PB - Routledge YR - 2012 UL - https://colectivo.uloyola.es/Record/ELB137291 OP - 450 CN - HF5415.32 .G457 2012 SN - 9781136463495 KW - Consumer behavior. KW - Consumer behavior : Cross-cultural studies. KW - Consumption (Economics) : Social aspects. KW - Electronic books. ER -