TY  - GEN
T1  - Global advertising, attitudes and audiences
T2  - Routledge advances in management and business studies ;
A1  - Wilson, Tony, 1947-
LA  - English
PP  - New York
PB  - Routledge
YR  - 2011
UL  - https://colectivo.uloyola.es/Record/ELB137967
OP  - 167
CN  - HF5823 .W52 2011
SN  - 9780203846346
KW  - Advertising.
KW  - Telemarketing.
KW  - Electronic books.
ER  -