Cita APA

Silver, L. S., & Wrenn, B. (2013). The essentials of marketing research (3rd ed.). New York: Routledge.

Citación estilo Chicago

Silver, Lawrence S., and Bruce Wrenn. The Essentials of Marketing Research. 3rd ed. New York: Routledge, 2013.

Cita MLA

Silver, Lawrence S., and Bruce Wrenn. The Essentials of Marketing Research. 3rd ed. New York: Routledge, 2013.