TY  - GEN
T1  - Virtual social identity and consumer behavior
A2  - Wood, Natalie T., 1970-
A2  - Solomon, Michael R.
LA  - English
PP  - Armonk, N.Y.
PB  - M.E. Sharpe : Society for Consumer Psychology
YR  - 2009
UL  - https://colectivo.uloyola.es/Record/ELB142075
OP  - 230
CN  - HM753 .V57 2009
KW  - Group identity.
KW  - Consumer behavior.
KW  - Virtual reality.
KW  - Electronic books.
ER  -