TY  - GEN
T1  - Sport brands
T2  - Routledge sports marketing
A1  - Bouchet, Patrick.
A2  - Hillairet, Dieter.
A2  - Bodet, Guillaume.
LA  - English
PP  - Milton Park, Abingdon, Oxon
PB  - Routledge
YR  - 2013
UL  - https://colectivo.uloyola.es/Record/ELB143481
OP  - 197
CN  - GV716 .B664 2013
KW  - Sports : Marketing.
KW  - Professional sports : Economic aspects.
KW  - Sports : Economic aspects.
KW  - Sports : Social aspects.
KW  - Electronic books.
ER  -