TY  - GEN
T1  - Qualitative marketing research : a cultural approach
A1  - Moisander, Johanna.
A2  - Valtonen, Anu.
LA  - English
PP  - London ; Thousand Oaks, Calif.
PB  - SAGE
YR  - 2006
UL  - https://colectivo.uloyola.es/Record/ELB144190
OP  - 227
CN  - HF5415.2 .M623 2006
KW  - Marketing research.
KW  - Qualitative research.
KW  - Electronic books.
ER  -