Contemporary issues in social marketing - Kubacki, Krzysztof; Rundle-Thiele, Sharyn (Newcastle upon Tyne : Cambridge Scholars Publishing, 2013)
Includes bibliographical references.
Description based on metadata supplied by the publisher and other sources.
Electronic reproduction. Santa Fe, Arg.: elibro, 2020. Available via World Wide Web. Access may be limited to eLibro affiliated libraries.
Keywords: Social marketing; Electronic books