TY - GEN T1 - Gaining influence in public relations : the role of resistance in practice T2 - LEA's communication series T2 - LEA's communication series A1 - Berger, Bruce K. A2 - Reber, Bryan H. LA - English PP - Mahwah, N.J. PB - Lawrence Erlbaum Associates, Publishers YR - 2006 UL - https://colectivo.uloyola.es/Record/ELB154643 OP - 276 CN - HM1221 .B47 2006 SN - 9781135605315 KW - Public relations. KW - Power (Social sciences) KW - Electronic books. ER -