Consumer boycotts : effecting change through the marketplace and the media - Friedman, Monroe (New York : Routledge, 1999)
Consumer boycott basics -- Factors affecting boycott success -- Labor boycotts -- Consumer economic boycotts -- Minority group initiatives : African American boycotts -- Boycott initiatives of other minority groups -- Boycotts by religious groups -- Ecological boycotts -- Consumer "buycotts" -- Boycott issues and tactics in historical perspective.
Includes bibliographical references (p. [263]-274) and index.
Description based on metadata supplied by the publisher and other sources.
Electronic reproduction. Santa Fe, Arg.: elibro, 2022. Available via World Wide Web. Access may be limited to eLibro affiliated libraries.
Keywords: Consumer behavior; Boycotts; Consumer satisfaction; Consumer complaints; Electronic books