TY  - GEN
T1  - The advanced dictionary of marketing putting theory to use
A1  - Dacko, Scott G.
LA  - English
PP  - Oxford ; New York
PB  - Oxford University Press
YR  - 2008
UL  - https://colectivo.uloyola.es/Record/ELB168695
OP  - 601
CN  - HF5412 .D33 2008
SN  - 9780191536649
KW  - Marketing : Dictionaries.
KW  - Electronic books.
ER  -