TY - GEN T1 - The China factor : leveraging emerging business strategies to compete, grow, and win in the new global economy A1 - Karam, Amy, LA - English PP - Hoboken, New Jersey PB - John Wiley & Sons, Incorporated YR - 2016 UL - https://colectivo.uloyola.es/Record/ELB177322 OP - 307 CN - HF1416.6.C6 K37 2016 SN - 9781119274247 KW - Export marketing : China. KW - Export marketing : Western countries. KW - International business enterprises : China. KW - International business enterprises : Western countries. KW - Strategic planning. KW - Competition, International. KW - Developing countries : Commerce. KW - Electronic books. ER -