The price advantage - Baker, Walter L.; Marn, Michael V.; Zawada, Craig C. (Hoboken, N.J. : Wiley, 2010)
Introduction -- Components of pricing excellence -- Transactions -- Customer value.
Includes index.
Description based on metadata supplied by the publisher and other sources.
Electronic reproduction. Santa Fe, Arg.: elibro, 2021. Available via World Wide Web. Access may be limited to eLibro affiliated libraries.
Keywords: Pricing; Electronic books