Setting profitable prices a step-by-step guide to pricing strategy--without hiring a consultant /

Bibliographic Details
Main Author: Jensen, Marlene.
Format: Electronic
Language:English
Published: Hoboken, N.J. : John Wiley & Sons, c2013.
Subjects:
Online Access:https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=178458
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100 1 |a Jensen, Marlene. 
245 1 0 |a Setting profitable prices  |h [electronic resource] :  |b a step-by-step guide to pricing strategy--without hiring a consultant /  |c Marlene Jensen. 
260 |a Hoboken, N.J. :  |b John Wiley & Sons,  |c c2013. 
300 |a xxi, 186 p. :  |b ill. 
500 |a "+ Website"--Cover. 
504 |a Includes bibliographical references and index. 
504 |a Includes bibliographical references and index. 
505 0 |a pt. 1. How to set prices for maximum profits -- pt. 2. How the market will value your new product -- pt. 3. Your cost analysis -- pt. 4. Fine-tuning your price -- pt. 5. Testing your prices -- pt. 6. Pricing in special situations. 
588 |a Description based on metadata supplied by the publisher and other sources. 
590 |a Electronic reproduction. Santa Fe, Arg.: elibro, 2021. Available via World Wide Web. Access may be limited to eLibro affiliated libraries. 
650 0 |a Pricing. 
655 4 |a Electronic books. 
797 2 |a elibro, Corp. 
856 4 0 |u https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=178458 
950 |a eLibro English