Google Analytics - Ledford, Jerri L.; Teixeira, Joe.; Tyler, Mary E., 1970- (Indianapolis, Ind. : Wiley Pub., Inc., 2010)
pt. 1. Getting started with Google Analytics -- pt. 2. Analytics and site statistics : concepts and methods -- pt. 3. Advanced implementation -- pt. 4. The reports.
Includes index.
Description based on metadata supplied by the publisher and other sources.
Electronic reproduction. Santa Fe, Arg.: elibro, 2022. Available via World Wide Web. Access may be limited to eLibro affiliated libraries.
Keywords: Google Analytics; Internet searching -- Statistical services; Web usage mining -- Computer programs; Internet users -- Statistics -- Data processing; Electronic books