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Teoria i mètodes per a marques de territori

Bibliographic Details
Main Author: San Eugenio Vela, Jordi de.
Other Authors: Donaire, José Antonio, ( 1968-),, e-libro, Corp.
Format: eBook
Language:Catalan
Published: Barcelona : Editorial UOC, 2011.
Series:Manuals (Universitat Oberta de Catalunya) ; 187.
Subjects:
Construcción de marca.
Branding (Marketing)
Libros electrónicos.
Online Access:https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=33464
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https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=33464

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