Papadakos, T., & Osterwalder, A. (2014). Value proposition design: How to create products and services customers want : get started with. Hoboken, New Jersey: John Wiley & Sons.
Citación estilo ChicagoPapadakos, Trish, and Alexander Osterwalder. Value Proposition Design: How to Create Products and Services Customers Want : Get Started With. Hoboken, New Jersey: John Wiley & Sons, 2014.
Cita MLAPapadakos, Trish, and Alexander Osterwalder. Value Proposition Design: How to Create Products and Services Customers Want : Get Started With. Hoboken, New Jersey: John Wiley & Sons, 2014.
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