Social media campaigns : strategies for public relations and marketing / Carolyn Mae Kim
Main Author: | Kim, Carolyn Mae |
---|---|
Format: | Book |
Publication: |
New York [etc.] : Routledge, 2016 |
Physical Description: | VIII, 181 p. ; 24 cm |
Clasificación CDU: |
658.8:004.7 * 659 659:658.8 316.77 |
Tipo de contenido: |
Texto (visual) |
Tipo de medio: |
sin mediación |
Tipo de soporte: |
volumen |
Subjects: | |
ISBN: |
9781138948600 |
LEADER | 01158nam a2200337 i 4500 | ||
---|---|---|---|
001 | 000000187320 | ||
003 | CaOOAMICUS | ||
005 | 20160927154520.0 | ||
008 | 160907s2016 xxua 000 0 eng c | ||
020 | |a 9781138948600 | ||
040 | |a ULA |b spa | ||
080 | |a 658.8:004.7 | ||
080 | |a * 659 | ||
080 | |a 659:658.8 | ||
080 | |a 316.77 | ||
100 | 1 | |a Kim, Carolyn Mae | |
245 | 1 | 0 | |a Social media campaigns : |b strategies for public relations and marketing / |c Carolyn Mae Kim |
260 | |a New York [etc.] |b Routledge |c 2016 | ||
300 | |a VIII, 181 p. ; |c 24 cm | ||
336 | |a Texto (visual) | ||
337 | |a sin mediación | ||
338 | |a volumen | ||
650 | 1 | 7 | |a Marketing digital |2 ula |
650 | 1 | 4 | |a Medios de comunicación social |
650 | 0 | 7 | |a Relaciones públicas |2 ula |
850 | |a ULA | ||
904 | |a 2 |b 2 |c Disponibilidad |d Fecha |t 213201 |j 659 KIM soc | ||
904 | |a 1213 |b 7 |c Disponibilidad |d Fecha |t 213292 |j 659 KIM soc | ||
952 | |3 Libro |a Loyola |b LOYOLA CÓRDOBA |c Depósito |d 27-09-2016 |f 3 |i 213201 |o 659 KIM soc |p 213201 |q R. 70034 | ||
952 | |3 Libro |a Loyola |b LOYOLA SEVILLA |c Depósito |d 28-09-2016 |f 3 |i 213292 |o 659 KIM soc |p 213292 |q R. 007080 |x (6) fpg | ||
990 | |a emil |