TY - BOOK T1 - Redefining global strategy : crossing borders in a world where differences still matter A1 - Ghemawat, Pankaj LA - English PP - Boston, Massachusetts PB - Harvard Business School YR - 2007 UL - https://colectivo.uloyola.es/Record/L194051 OP - 257 SN - 9781591398660 KW - Planificación estratégica ER -