Cita APA

Kotler, P., & Keller, K. L. (2016). Marketing management (15 global edition.). Harlow: Pearson Education Limited.

Citación estilo Chicago

Kotler, Philip, and Kevin Lane Keller. Marketing Management. 15 global edition. Harlow: Pearson Education Limited, 2016.

Cita MLA

Kotler, Philip, and Kevin Lane Keller. Marketing Management. 15 global edition. Harlow: Pearson Education Limited, 2016.

Precaución: Estas citas no son 100% exactas.