TY - BOOK T1 - The Four steps to the epiphany : succesful strategies for products that win A1 - Blank, Steve LA - English PP - Pescadero, California PB - K&S Ranch YR - 2013 ED - 5th edition UL - https://colectivo.uloyola.es/Record/L206354 OP - 370 SN - 9780989200509 SN - 0989200507 KW - Marketing KW - Relaciones con los clientes KW - Gestión de empresas ER -