TY  - BOOK
T1  - Sustainable enterprise : a macromarketing approach
A1  - Peterson, Mark, 1956-
LA  - English
PP  - London
PB  - Sage Publications
YR  - 2013
UL  - https://colectivo.uloyola.es/Record/L208036
OP  - 533
SN  - 9781412998680
KW  - Marketing : Aspectos sociales
KW  - Empresas : Responsabilidad social
ER  -