TY - BOOK T1 - Digital marketing : strategy & tactics A1 - Kagan, Jeremy LA - English PP - New York PB - Wessex YR - 2019 UL - https://colectivo.uloyola.es/Record/L212530 OP - 262 SN - 9780999486184 SN - 9780999486191 KW - Marketing digital ER -