TY  - BOOK
T1  - The future of advertising : new media, new clients, new consumers in the post-television age
A1  - Cappo, Joe
LA  - English
PP  - Chicago
PB  - McGraw-Hill
YR  - 2003
ED  - 1a edición
UL  - https://colectivo.uloyola.es/Record/L216972
OP  - 260
SN  - 0071403159
KW  - Publicidad : EEUU
ER  -