TY  - BOOK
T1  - Market-based management : customer focus and profitable growth
A1  - Best, Roger J. 1954-
A2  - Mittal, Vikas 1979-
A2  - Sridhar, Shrihari
LA  - English
PP  - Torrazza Piemonte, Italia
PB  - Amazon Italia Logistica S.r.l.
YR  - 2022
ED  - 7th edition
UL  - https://colectivo.uloyola.es/Record/L260525
OP  - 286
SN  - 9798385962426
KW  - Marketing : Aspectos sociales
KW  - Consumidores : Comportamiento
ER  -