TY  - BOOK
T1  - Brand identity essentials : 100 principles for building brands
A1  - Budelmann, Kevin
A2  - Kim, Yang
LA  - English
PP  - Beverly, MA
PB  - Rockport Publishers
YR  - 2019
ED  - 1st edition
UL  - https://colectivo.uloyola.es/Record/L270454
OP  - 232
SN  - 9781631597084
KW  - Diseño gráfico
KW  - Publicidad
KW  - Marcas comerciales
ER  -