APA Citation

Urban, G. L., & Hauser, J. R. (1993). Design and marketing of new products (2nd. ed.). New Jersey [etc.]: Prentice-Hall Intenational.

Chicago Style Citation

Urban, Glen L., and John R. Hauser. Design and Marketing of New Products. 2nd. ed. New Jersey [etc.]: Prentice-Hall Intenational, 1993.

MLA Citation

Urban, Glen L., and John R. Hauser. Design and Marketing of New Products. 2nd. ed. New Jersey [etc.]: Prentice-Hall Intenational, 1993.

Warning: These citations may not always be 100% accurate.