TY  - BOOK
T1  - International marketing and export management
T2  - International business series
A2  - Albaum, Gerald
LA  - English
PP  - Wokingham, etc.
PB  - Addison-Wesley
YR  - 1990
UL  - https://colectivo.uloyola.es/Record/L2776
OP  - 407
SN  - 0201175711
KW  - Marketing internacional
ER  -