APA Citation

Spurr, I., & Forrester, J. (1989). Case studies in marketing. London: Pitman.

Chicago Style Citation

Spurr, Ian, and Jerry Forrester. Case Studies in Marketing. London: Pitman, 1989.

MLA Citation

Spurr, Ian, and Jerry Forrester. Case Studies in Marketing. London: Pitman, 1989.

Warning: These citations may not always be 100% accurate.