APA Citation

Plowman, B. (1994). High value, low cost: How to create profitable customer delight. London: Pitman.

Chicago Style Citation

Plowman, Brian. High Value, Low Cost: How to Create Profitable Customer Delight. London: Pitman, 1994.

MLA Citation

Plowman, Brian. High Value, Low Cost: How to Create Profitable Customer Delight. London: Pitman, 1994.

Warning: These citations may not always be 100% accurate.