Plowman, B. (1994). High value, low cost: How to create profitable customer delight. London: Pitman.
Citación estilo ChicagoPlowman, Brian. High Value, Low Cost: How to Create Profitable Customer Delight. London: Pitman, 1994.
Cita MLAPlowman, Brian. High Value, Low Cost: How to Create Profitable Customer Delight. London: Pitman, 1994.
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