TY  - BOOK
T1  - Corporate level strategy : creating value in the multibusiness company
A1  - Goold, Michael
A2  - Alexander, Marcus
A2  - Campbell, Andrew, 1950-
LA  - English
PP  - New York etc.
PB  - John Wiley & sons
YR  - 1994
UL  - https://colectivo.uloyola.es/Record/L43092
OP  - 450
SN  - 0471047163
KW  - Planificación estratégica
KW  - Grandes empresas
KW  - Empresas conglomeradas
ER  -