Cita APA

Shepard, D. (1995). The new direct marketing: How to implement a profit driven database marketing strategy. Burr Ridge [etc.]: Irwin.

Citación estilo Chicago

Shepard, David. The New Direct Marketing: How to Implement a Profit Driven Database Marketing Strategy. Burr Ridge [etc.]: Irwin, 1995.

Cita MLA

Shepard, David. The New Direct Marketing: How to Implement a Profit Driven Database Marketing Strategy. Burr Ridge [etc.]: Irwin, 1995.