Southgate, P. (1994). Total branding by design: How to make your brand's packaging more effective. London: Kogan Page.
Citación estilo ChicagoSouthgate, Paul. Total Branding By Design: How to Make Your Brand's Packaging More Effective. London: Kogan Page, 1994.
Cita MLASouthgate, Paul. Total Branding By Design: How to Make Your Brand's Packaging More Effective. London: Kogan Page, 1994.
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