TY  - BOOK
T1  - Principles of marketing
T2  - Principles of export guidebooks
A1  - Wainwright, Ken
LA  - English
PP  - Blackwell Oxford
PB  - [s.n]
YR  - 1994
UL  - https://colectivo.uloyola.es/Record/L43243
OP  - 186
SN  - 063119164X
KW  - Investigación comercial
KW  - Ventas : Promoción
KW  - Marketing
ER  -