Webster, F. E. (1994). Market-driven management: Using the new marketing concept to create a customer-oriented company. New York [etc.]: John Wiley & sons.
Citación estilo ChicagoWebster, Frederick E. Market-driven Management: Using the New Marketing Concept to Create a Customer-oriented Company. New York [etc.]: John Wiley & sons, 1994.
Cita MLAWebster, Frederick E. Market-driven Management: Using the New Marketing Concept to Create a Customer-oriented Company. New York [etc.]: John Wiley & sons, 1994.
Precaución: Estas citas no son 100% exactas.