TY  - BOOK
T1  - Measuring media audiences
A2  - Kent, Raymond
LA  - English
PP  - London etc.
PB  - Routledge
YR  - 1994
UL  - https://colectivo.uloyola.es/Record/L44230
OP  - 202
SN  - 0415082900
KW  - Análisis de audiencia
ER  -