TY  - BOOK
T1  - Marketing and society : [text and cases]
T2  - The Dryden Press Marketing
A1  - Gist, Ronald R
LA  - Spanish
PP  - Pennsylvania
PB  - The Dryden Press Editors
YR  - 1973
UL  - https://colectivo.uloyola.es/Record/L5163
OP  - 683
KW  - Marketing
ER  -