TY  - BOOK
T1  - Bank strategic management and marketing
A1  - Channon, Derek F
LA  - English
PP  - Chichester etc.
PB  - John Wiley & Sons
YR  - 1995
ED  - [Rep. 1995]
UL  - https://colectivo.uloyola.es/Record/L55735
OP  - 246
SN  - 0471903833
KW  - Bancos : Marketing
KW  - Planificación estratégica
ER  -