McDonald, M. H., & Morris, P. W. (1996). The marketing plan: A pictorial guide for managers. Oxford: Butterworth-Heinemann.
Chicago Style CitationMcDonald, Malcolm H.B, and Peter W.G Morris. The Marketing Plan: A Pictorial Guide for Managers. Oxford: Butterworth-Heinemann, 1996.
MLA CitationMcDonald, Malcolm H.B, and Peter W.G Morris. The Marketing Plan: A Pictorial Guide for Managers. Oxford: Butterworth-Heinemann, 1996.
Warning: These citations may not always be 100% accurate.