Rao, V. R., & Steckel, J. H. (1998). Analysis for strategic marketing. Wokingham, [etc.]: Addison-Wesley.
Citación estilo ChicagoRao, Vithala R., and Joel H. Steckel. Analysis for Strategic Marketing. Wokingham, [etc.]: Addison-Wesley, 1998.
Cita MLARao, Vithala R., and Joel H. Steckel. Analysis for Strategic Marketing. Wokingham, [etc.]: Addison-Wesley, 1998.
Precaución: Estas citas no son 100% exactas.