TY  - BOOK
T1  - International market entry : does national origin affect entry mode decisions?
T2  - Cahier du Cesag
A1  - Mayrhofer, Ulrike
LA  - Spanish
PP  - Strasbourg
PB  - Université Robert Schuman, IECS-CESAG
YR  - 2000
UL  - https://colectivo.uloyola.es/Record/L75316
OP  - 24
KW  - Empresas multinacionales
KW  - Gestión de empresas : Análisis transcultural
ER  -